Choosing the right location is key to the success of your new hotel. Although a large hotel can change the very nature of a street and neighborhood, the success of a small hotel is more likely to be impacted BY its surroundings. It is important to look closely at the neighborhood and beyond when considering […]

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My plan is to compete in Event 7, a $1,500 no limit tournament, at the World Series of Poker (WSOP). What is the structure of this tournament? Why is this important? Event 7: This year the players will get $4,500 in chips–significantly more chips than last year!! The blinds start at $25-$50, with one hour […]

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So it’s time. You finally figured out how to get a date. But now you need to know what to do on the first date. This is a nerve-wracking moment for almost all men, and rightfully so. It’s tantamount to a job interview in the sense that if you screw up, you don’t move onto […]

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Demographics, everyone is trying to understand them. Marketers use demographics to explain who their audience is, and why their customers are buying what they are buying. Usually those demographics are Gen X, Gen Y, Baby Boomers, and the traditional age demographics 18-24, 25-34, and so on, but really this type of segmentation is just the […]

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The venerable Martini. Perhaps the most famous cocktail, and certainly the mixed drink with the most myths, stories and lore attached. It is also the one cocktail that has a following and its own brand of snobbery. You usually don’t here two people arguing over a Planters Punch. The basic martini recipe is as simple […]

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The vig, short for vigorish, is the amount of money taken out of the pools at the track before the winners are paid. For instance, if the bettors wager a total of $10,000 to win in a race, there is a total of $10,000 in the win pool. However, when the race is over and […]

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The colors you use for an advertisement are more important than the actual wording of the ad. The reason for this is the colors (and graphics) capture the consumers attention then causes them to read your ad. According to psychology.about.com, “Psychologists have suggested that color impression can account for 60% of the acceptance or rejection […]

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Trading is an interesting art form. Most of the theories in this book have to do with psychology of winning and losing. Research has shown that people are more emotional about losing money than they are about winning money. The negative effect of losing is almost 3 times stronger than winning. Professional traders know this […]

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Many women want to know, “what’s appropriate dating behavior for a Christian woman? Are there actual do’s and don’ts for dating while saved?” If you’re even pondering this, I would like to personally give you a high-five and a hug just for asking this question! Your curiosity surrounding this issue simply means, you care about […]

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The Auf Wiedersehen Pet Cast have gone on to bigger things since the show ended in 2004. Many fans of the show wish for a new series, or a one-off special, but I think the time has come to let this classic TV series go, after almost 30 years. What have the Auf Wiedersehen Pet […]

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